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5 Ways to Stock the Best Liquor Brands For Your Bar

  • Writer: joss watson
    joss watson
  • Mar 17
  • 2 min read

Offering top-shelf liquor isn’t just about prestige; it’s about quality and attracting the discerning customer. Here are 5 ways to stock the best liquor brands for your bar:





From researching top brands to understanding customer preferences, buying in bulk for better deals, rotating stock for freshness, and building relationships with bar suppliers, these strategies ensure your bar offers quality drinks that keep patrons coming back for more.


1. Know Your Clientele (And Their Tastes!)


Know your customers. Are they cocktail squirrels, spirit sippers or classic drink aficionados? Tailor your best liquor brands to their tastes and spending habits. Do surveys or track sales data to see what’s popular.


2. Offer a Range Across Categories (Something for Everyone)


While quality is key, make sure you have a breadth across all major liquor categories: vodka, gin, rum, tequila, whiskey (Scotch, bourbon, rye), liqueurs. Within each category offer a few different price points to cater to different budgets. This way you can make a variety of drinks.


3. Focus on Versatility (Maximum Drinks, Minimum Bottles)


Choose the best liquor brands that are versatile and can be used in multiple cocktails. A good gin that works in a martini, gin & tonic and negroni is a better investment than a niche spirit with limited uses. Ask your suppliers for recommendations.


4. Don’t Neglect Liqueurs & Mixers (Key to Complex Flavors)


The best liquor brands are only part of the equation. Stock high quality liqueurs, vermouths, bitters and mixers to make complex and interesting cocktails. Fresh juices, homemade syrups and premium tonics can elevate simple drinks.


5. Stay Up to Date (Keep It Fresh!)


The world of spirits is always changing. Stay informed about new liquor brands, cocktail trends and seasonal releases. Attend industry events, read trade publications and try new recipes to keep your bar offerings fresh and exciting.


By following these tips you can curate a selection of liquor brands and Bar Supplies that will please your customers, boost your bar’s reputation and drive sales.

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